ELFA
The 2025 Equipment Leasing and Finance Association Annual Convention in Marco Island felt less like a routine industry meetup and more like an inflection point—a moment where optimism, technology, talent and policy all converged into a clear story: Equipment finance is gearing up for a new era of growth, but only for organizations willing to evolve.
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In mid-September, I attended the inaugural ELFA Innovation Lab in Denver. While I had been a regular attendee at its predecessor, the ELFA Operations and Technology Conference, I was eager to experience this new iteration. There was a great sense of energy and enthusiasm across all three days of the event. I don’t know if it reflected the positive business conditions or simply the excitement of the new format but attendees seemed light on their feet and genuinely engaged in their conversations.
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As the days grow shorter and the air turns crisp, there’s something timeless about gathering around a campfire – especially here in the Midwest.
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Tamarack is thrilled to announce that Tim Appleget, CLFP, director of SaaS products, has joined ELFA’s Operations & Technology committee.
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